MigrationOctober 14, 20265 min read

Adobe Commerce to Shopify Migration Guide

What it takes to move from Adobe Commerce (Magento Enterprise) to Shopify Plus — timeline, cost drivers, B2B considerations, and protecting enterprise-scale SEO.

By UVT Team

Moving from Adobe Commerce to Shopify means replacing enterprise licence and infrastructure cost with a flat Shopify Plus platform fee, while re-architecting any custom B2B logic, multi-brand setups and integrations that were built specifically for Magento's codebase. For a typical enterprise catalogue, that's a 12- to 20-week project; the main variable is how much custom functionality needs re-architecting for Shopify versus how much Shopify Plus already does natively.

Key takeaways

Adobe Commerce migrations run longer than standard Magento ones (12–20 weeks vs. 8–16), because Enterprise instances typically carry more customization, more integrations and larger catalogues.
The licence and infrastructure cost comparison is usually the trigger, but the real project scope is in B2B logic, multi-brand or multi-store setups, and ERP/OMS integrations — not in the product catalogue itself.
Shopify Plus's native B2B features (customer-specific pricing, net payment terms, company accounts) replace a meaningful share of what agencies previously built as custom Adobe Commerce functionality.
Every indexed URL across every store view and locale needs a mapped redirect — enterprise Adobe Commerce instances often run several Adobe Commerce "websites" or store views that each need their own redirect plan.
Budget realistically for Shopify Plus's variable platform fee at enterprise scale, not just the flat monthly figure — Shopify's sales team confirms this per account.

Why enterprise brands move off Adobe Commerce

Adobe Commerce (Magento Enterprise / Magento Commerce) gives large catalogues deep customization, but that depth comes with an enterprise licence fee, infrastructure and hosting cost, and a specialist development team to maintain it. The brands who move are usually facing one of three things: licence renewal costs that no longer match the ROI, a release cycle that's slower than the business needs, or a shrinking pool of developers who know the platform well enough to safely change it. Shopify Plus trades some of that low-level control for a predictable platform fee, faster release cycles, and infrastructure, security and PCI compliance that are no longer your team's responsibility.

What makes an Adobe Commerce migration different from a standard Magento one

Adobe Commerce instances are usually larger and more customized than open-source Magento stores, which changes what a migration plan needs to cover:

Multi-store and multi-website setups. Many Adobe Commerce instances run several storefronts or locales from one installation. Each needs its own migration, redirect and content plan — this is where scope most often gets underestimated.
B2B and wholesale logic. Custom pricing tiers, quote workflows, company accounts and net-payment terms are common in Adobe Commerce Enterprise. Shopify Plus has native B2B features that replace much of this, but mapping what's custom versus what's now native is real discovery work.
ERP and OMS integrations. Enterprise instances are usually integrated more deeply with order management, inventory and fulfilment systems than a standard Magento store — each connection needs its own data-flow and ownership conversation.
Custom modules built by a specialist agency. The functionality these modules provide needs the same triage as any migration: native to Shopify, available via an app, or genuinely custom and worth rebuilding.

Protecting SEO across a multi-store Adobe Commerce migration

The redirect discipline that matters for any migration matters more here, because enterprise instances often have more indexed surface area to protect:

Pull indexed URLs from Google Search Console for every store view and locale, not just the primary one.
Map each to its Shopify Markets or Shopify Plus expansion store equivalent, keeping the locale-to-locale and currency-to-currency mapping intact.
Preserve structured data and hreflang tags across markets — this is easy to lose in a multi-store migration and expensive to rebuild after launch.
Resubmit sitemaps for every market on launch day and monitor each one's Coverage report separately for the first month.

Shopify or Shopify Plus for an Adobe Commerce migration?

If you're running Adobe Commerce Enterprise today, Shopify Plus is almost always the right comparison, not standard Shopify — B2B functionality, checkout extensibility, multiple expansion stores and the transaction-fee structure at volume are built for the scale Adobe Commerce customers are usually already operating at.

What an Adobe Commerce to Shopify migration costs

The build cost scales with the number of store views/locales, how much custom B2B and integration logic needs rebuilding, and catalogue size. The licence and infrastructure savings versus Adobe Commerce Enterprise are usually significant on their own, which is part of why the project pays for itself over a reasonably short horizon — but get an itemized quote broken out by data migration, B2B/integration rebuild, multi-store setup and QA before fixing a budget. A single lump-sum number for an Adobe Commerce migration usually means the store views and integrations haven't been scoped yet.

Frequently Asked Questions

How long does an Adobe Commerce to Shopify migration take?

Most Adobe Commerce to Shopify Plus migrations take 12 to 20 weeks from discovery to launch. Multi-store setups, heavy B2B customization or several ERP/OMS integrations push toward the longer end.

Does Shopify Plus support B2B and wholesale like Adobe Commerce does?

Yes — Shopify Plus has native B2B functionality including company accounts, customer-specific pricing and net payment terms. Much of what was custom-built in Adobe Commerce is available natively, though quote-based or highly specific pricing logic may still need custom work.

Can I migrate multiple Adobe Commerce store views to Shopify at once?

Yes, typically into Shopify Markets (for currency and language variants of one store) or separate Shopify Plus expansion stores (for genuinely distinct brands or businesses). Which approach fits depends on how your current store views are structured and how distinct the markets need to be operationally.

Will my enterprise SEO rankings survive a move from Adobe Commerce?

They can, provided every indexed URL across every store view and locale gets a mapped redirect, and structured data and hreflang tags are preserved. Multi-store migrations have more surface area to get wrong, which is exactly why the redirect mapping needs to be scoped per store view, not treated as one flat list.

Is Shopify Plus actually cheaper than Adobe Commerce Enterprise?

Usually, once you account for Adobe Commerce's licence fee, hosting and infrastructure, and the specialist development team needed to maintain it. Shopify Plus bundles hosting, security, PCI compliance and uptime into a predictable platform fee. The comparison is rarely apples to apples on licence cost alone — it needs to include everything currently required to keep an Adobe Commerce instance running.