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Email Marketing Specialist (Klaviyo Specialist)

Build Klaviyo flows and campaigns for Shopify clients that actually drive revenue, not just open rates, welcome series, abandoned cart, post-purchase and segmentation strategy.

Email is one of the highest-ROI channels a Shopify store has, and also one of the most commonly under-built. As an Email Marketing Specialist at UVT, you'll own Klaviyo (or an equivalent platform) strategy for client stores: flows, campaigns and segmentation that drive measurable revenue, not just newsletters sent on a schedule.

What You'll Do

  • Build and optimize core email flows for Shopify clients: welcome series, abandoned cart, post-purchase, win-back, built around each brand's actual customer behavior, not a generic template.
  • Plan and execute campaign calendars, balancing promotional content with the kind of content that keeps a list engaged between sales.
  • Build segmentation strategy using real customer data (purchase history, engagement, lifecycle stage) rather than treating the whole list as one audience.
  • Integrate email strategy with Shopify data, ensuring flows trigger correctly off real store events, not approximations.
  • Report on revenue attributable to email specifically, flow by flow and campaign by campaign, not just list growth and open rates.

What We're Looking For

  • Real, hands-on Klaviyo experience (or a comparable platform) building flows and campaigns for ecommerce brands, with revenue responsibility, not just content creation.
  • Comfortable with segmentation logic and the Shopify-Klaviyo data relationship, including what does and doesn't sync automatically.
  • Strong, specific email copywriting instinct, not templated language that could apply to any brand.
  • Analytical enough to read flow and campaign performance and make a specific recommendation from it, not just report the numbers.

Nice to have: Klaviyo certification, experience with SMS marketing alongside email, A/B testing experience on subject lines and flow timing.

What We Offer

Remote-first work, and email strategy judged on real revenue attribution, which means your work is directly accountable to results clients actually care about.

How to Apply

Use the form on this page. Tell us about a flow or campaign you built that measurably moved revenue, and how you knew it worked.

Apply for Email Marketing Specialist (Klaviyo Specialist)

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